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Awin's plans

Start an affiliate programme with Awin's trusted platform

Whether you're a small business ready to launch an affiliate marketing programme and reach new customers, or a global enterprise looking to enhance your online marketing, we have an affiliate plan to suit every need.

Market-leading technology

You should be firmly in control of your marketing goals. Awin's platform provides intelligent partner discovery, robust tracking and intuitive reporting. You'll have everything you need to run a thriving affiliate programme.

Award-winning platform

We're committed to excellence. That's why we're proud to have some prestigious award wins to our name, including 'Affiliate Network or SaaS of the year' at the Global Performance Marketing Awards in 2023.

Customer-centred support

We want you to get the most from the Awin platform. Whether you love reading a how-to guide, attending training, or need to contact our team for guidance - you can choose the level of service that suits you best.

The Benefits

Sustainable growth with Awin

Awin's trusted platform connects online businesses with 1M diverse partners including bloggers, influencers, vouchercode, cashback, technology solutions and more. These partners operate across industries such as Finance & Insurance, Retail & Shopping, Travel and Telco.

With over 20 years of experience and staff operating in 17 markets worldwide, our platform offers a global community of people, technology and business intelligence insights that are driving sustainable growth.

1 million

active partners

£18 billion

revenue generated last year

200 million

sales generated in 2023

Awin's plans

Grow your own way with Awin's choice of plans

These offers are suitable for you if you've got an online business, and you want to find partners to promote you.

Awin Access

£75 + VAT per month + 2.5% tracking fee

You choose the commission to pay your affiliate partners as a percentage of the transaction value. The Awin tracking fee is an additional 2.5% of the transaction value.

For example, if you wish to pay 6% of the transaction value to your affiliate partners and the transaction was £100, £6 would go to the affiliate partner and £2.50 to Awin.

Please note – if you operate a business within finance or telecommunications where no transaction value exists, alternative rates will be shared.

Get started

Awin Access gives you everything you need to launch a simple and cost-efficient, self-managed programme, without the hassle of a long-term contract.

Only available with Awin Access:

  • Free use of the platform for the first month

    £75 + VAT per month after this

  • Try it low-risk with a short three month initial term

Benefit from:

  • Unlimited access to over 1M vetted partners
  • Intuitive reporting dashboard
  • Email support and expert tips to grow your programme

Recommended

Awin Accelerate

Request pricing

Awin Accelerate gives you additional features to run a sophisticated programme, with added automation to save you time on everyday affiliate tasks.

Everything from Awin Access, plus:

  • Self-manage your platform or leverage expert account management and advice
  • Speed up everyday affiliate tasks with automation via APIs
  • Increased reporting flexibility

    Access numerous reports showing detailed journey paths and publisher, product and creative performance

  • Benchmark your performance against competitors with sector insights
  • Reward partners with our adaptable commission setting tool

    Get unlimited commission groups
    with Awin Accelerate.

    Choose from the rule types below:

    • Product ID
    • Product category
    • New or existing customers
    • Voucher code
    • Clicks on website
    • Campaign
    • Sub partner ID

Awin Advanced

Request pricing

Awin Advanced gives you everything you need to run a data-driven programme, with bespoke reporting for comprehensive results and sophisticated optimisation.

Everything from Awin Accelerate, plus:

  • Unrestricted access to all platform features
  • Create exclusive customised reports designed for your specific business needs
  • Reward partners with unlimited commission setting rules based on your desired outcomes

    Get unlimited commission groups
    with Awin Advanced.

    Choose from the rule types below:

    • Product ID
    • Product category
    • New or existing customers
    • Voucher code
    • Clicks on website
    • Campaign
    • Sub partner ID
    • Any unique data point
  • Optional fully branded private network to manage your unique partnerships

Awin for advertisers

Not sure which plan is your best fit?
Try our 3-minute quiz

Take the quiz

Join more than 30,000 businesses growing with Awin

Rainbow Life

Rainbow Life

Bloom Post

Bloom Post

Sephora UK

Sephora UK

DR.VEGAN

DR.VEGAN

Heathcote and Ivory

Heathcote and Ivory

Acer

Acer

JustEat UK

JustEat UK

Post Office Life Insurance

Post Office Life Insurance

Frequently asked questions

Affiliate marketing is a cost-efficient way for online businesses of any size to reach new customers and grow their own way through valuable online partnerships. As long as you've got an ecommerce store or website, affiliate marketing is a performance driven way to spend your marketing budget.

By using a market-leading affiliate platform like Awin you'll be able to securely; search and discover partners, report on results, and reward partners. Online affiliate partnerships will open your business up to a vast number of new customers that you won't have access to through other online channels.

For costs related to Awin Accelerate and Awin Advanced, please request pricing.

Awin Access is free to join and you'll pay no monthly platform fee for the first month. From month two onwards, the monthly platform fee is just £75 + VAT per month.

You'll also need to pay your partners for driving successful online sales for you, and Awin takes a tracking fee for enabling this partnership. You choose the commission to pay your affiliate partners as a percentage of the transaction value. The Awin tracking fee is an additional 2.5% of the transaction value.

e.g. if you wish to pay 6% of the transaction value to your affiliate partners and the transaction was £100, £6 would go to the affiliate partner and £2.50 to Awin.

If you operate a business within finance or telecommunications where no transaction value exists, alternative rates will be shared.

To qualify for our Awin affiliate programme, you'll need to have an ecommerce website where you sell either a product or a service. This requirement ensures our affiliate partners can promote your business and drive traffic to your site, resulting in successful and trackable sales.

Awin operates in several markets across the UK, Europe, the US, Australia and Brazil. You also have access to other Asia-Pacific countries through Commission Factory.

By joining our platform, you gain access to a global platform of partners. However, if you wish to work with multiple partners overseas, you'll need to complete an application form and establish a programme separately for each region. This means that you'll have a fully localised programme in each market, which gives you advantages:

  • Not all partners have global bank accounts, so some may be hesitant to participate in a programme outside of their currency, potentially losing out on foreign exchange rates.
  • Some advertisers prefer to work strategically with partners in specific markets, rather than others, so you can split out the programme accordingly.
  • Finally, having a fully localised programme in the local language will always result in greater engagement from partners in that market.

Upgrading your plan with Awin is a straightforward process. To do so, simply fill out your details on our website form, and our team will guide you through the process.

If you're on our Awin Accelerate or Awin Advanced plans and want to downgrade, you will need to wait until the end of your current contract to make any changes.

We provide options for you to integrate your website with our platform, based on the complexity of your needs or the support required.

Our easy-to-follow self-managed wizard will guide you through programme integration step-by-step, or you can select one of our Technical Integration Add-ons if you need more support. Plugins for popular ecommerce platforms like Shopify, WooCommerce and Adobe Commerce (Magento) are also available.

Awin Access is our self-managed affiliate plan, giving you full control. Whilst we don’t offer account management for this plan, we provide free training webinars, an Advertiser Success Centre, and support via email. Add tailored service add-ons for extra support. Alternatively, with Awin Accelerate and Awin Advanced get all of this, plus personalised account management. Whether you prefer more hands-on assistance or minimal intervention, we are here to provide the level of support that best suits your needs. Explore Awin's plans now.

Reviews

See what others are saying about Awin

Working with Awin has enabled us to enhance customer experiences and experiment without risking up-front costs.

Michael Durey, Head of Marketing, Samsung

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